Authors:
M. Arunkumar, M. N. Anitha
Addresses:
Post Graduate and Research Department of Commerce, Maharaja's College, Ernakulam, Kerala, India.
Abstract:
Women in Kerala who are self-employed as domestic entrepreneurs play an important part in the economy of the state, making a substantial contribution to the income of households and the growth of communities. There is a substantial disparity in the financial literacy, financial planning, and overall financial well-being of women domestic entrepreneurs in Kerala, despite their crucial role in their local community's economy. This study aims to examine the unique financial literacy levels, planning habits, and financial well-being of women domestic entrepreneurs in Kerala and to fill this gap by offering an in-depth analysis of these factors. Researchers should also investigate the role that entrepreneurship expertise plays as a mediator. A structured questionnaire was used to collect primary data from 600 self-employed women in Kerala. The data was collected by stratified random sampling. The study's findings demonstrated that their financial literacy and planning techniques strongly influence the financial well-being of female entrepreneurs. These individuals' great financial well-being can be partly attributed to their experience in the entrepreneurial field. In conclusion, it has the potential to offer guidance on theoretical and managerial perspectives for ongoing research and future businesses.
Keywords: Financial Literacy; Women Entrepreneurs; Financial Planning; Financial Well-Being; Entrepreneurial Experience; Domestic Entrepreneurs; Debt Management; Substantial Disparity.
Received: 26/11/2024, Revised: 16/02/2025, Accepted: 20/05/2025, Published: 11/12/2025
DOI: 10.64091/ATISL.2025.000236
AVE Trends in Intelligent Social Letters, 2025 Vol. 2 No. 4 , Pages: 152-162